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When web applications, technology integrations (SAP, PeopleSoft, etc), intranets and portals are designed, the usability is often left to either the technologists, or to a design firm. Neither party is qualified to best serve your companies overall goals. Neither party is familiar with or understands your business and the usability issues to assure an easy to use solution.
An efficient navigation structure determines 80% of usability. We help clients create efficient, usable navigation structures. Our team gathers data from real users to understand their psychology, task flow, and environment. Then we design primary navigational screens and identify major underlying functions. We integrate visual branding elements into the overall architecture, providing a solid foundation for detailed design and future expansion.
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